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Almost every company on the planet’s future lies in the digital sphere, but what are the characteristics that enable high performing digital organisations to be successful?

I worked with Ash Roots, the Director of Digital at Direct Line Group, to write a white paper that aimed to get close to answering that question.

The result was The 10 Most Important Characteristics of Digital Organisations, an ambitious project that pulled in data and opinions from senior digital professionals across multiple industries.

So, please… click the image below and read, share and argue.

Top 10 important characteristics of digital firms

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